Gather By Wins Export Excellence as CEO Joins the Australian Manuka Honey Association Board

Gather By Manuka Honey has reached another proud milestone, celebrating national recognition for export excellence and the appointment of Founder and CEO Matt Blomfield to the Board of the Australian Manuka Honey Association (AMHA). 

These achievements mark an exciting new chapter for Gather By and for the broader Australian Manuka industry. They recognise not only our success in expanding into international markets but also our leadership in shaping the future of Manuka honey on the global stage. 

From a local vision in Northern Rivers, NSW, to exports spanning the Middle East, Europe, ASEAN, the UK, and the USA, Gather By has become synonymous with premium Australian Manuka purity, potency, and innovation. And now, with representation on the national board of the AMHA, we are helping lead the strategic direction of this vital Australian industry. 

Celebrating Excellence: National Recognition for Global Success 

At this year’s Business NSW Awards, Gather By was honoured with the Excellence in International Business Award, recognising outstanding achievements in export growth and global market development. 

The award reflects years of dedication, innovation, and collaboration across every part of our business — from the beekeepers to our farmers who grow high-DHA Manuka bushes in our Medicinal Honey Forest™ to our production, marketing, and export teams who take Gather By honey to the world. 

Winning this award acknowledges the strength of our export partnerships and our commitment to building a sustainable, premium Australian brand recognised across continents. 

Our Export Journey: From Australia to the World 

Gather By’s mission has always been to share Australia’s most powerful raw, natural honey with the world. What began with local production in the Northern Rivers has grown into a global export network that now spans multiple continents. 

We proudly export Gather By Manuka honey to: 

Each international partnership is built on trust, transparency, and an unwavering commitment to quality. Every jar exported from Gather By has a security QR code to authenticate and guarantee the integrity of the product, and is independently tested and certified for MGO content, ensuring authenticity and purity at every stage of the supply chain. 

About the Australian Manuka Honey Association (AMHA) 

The Australian Manuka Honey Association is the national peak body for the Manuka honey industry. It was established to protect, promote, and grow the reputation of genuine Australian Manuka honey worldwide. 

The AMHA brings together producers, scientists, and exporters to: 

The Association has been instrumental in the global recognition of Australia’s right to the term “Manuka”, following a lengthy international trademark challenge. With that victory secured, Australia’s Manuka industry now stands on firm legal and scientific ground to expand globally with confidence. 

Matt Blomfield Appointed to the AMHA Board 

In recognition of his leadership and contribution to the industry, Gather By CEO Matt Blomfield has been appointed to the Board of the Australian Manuka Honey Association. 

Matt joins a team of highly respected industry figures, scientists, and producers committed to building a thriving, united, and globally recognised Australian Manuka industry. 

What This Role Means 

As a board member, Matt will: 

“Being invited to join the AMHA Board is both an honour and a responsibility,” says Matt Blomfield. “It’s an opportunity to help shape the future of an industry that has enormous potential for Australia - economically, scientifically, and environmentally.” 

This appointment not only recognises Matt’s leadership at Gather By but also reinforces the company’s position as a trusted voice in the evolution of the Australian Manuka industry. 

Australian Manuka: A Source of National Pride 

Australia is the true home of Manuka. With over 80 species of Leptospermum, compared to New Zealand’s limited variety, our continent produces a more diverse and scientifically rich source of Manuka nectar. 

Gather By’s research, conducted in collaboration with Australian universities and scientists, has identified 15 varieties with exceptionally high DHA content - the precursor compound that becomes MGO (methylglyoxal) in honey. 

This diversity gives Australian Manuka honey a broader flavour profile, higher phenolic content, and greater medicinal strength. It also supports stronger, healthier bee populations and sustainable farming systems through our Medicinal Honey Forest™ model. 

Innovation and Product Development: What’s Next for Gather By 

While awards and board appointments are a testament to our progress, Gather By’s focus remains firmly on innovation and growth. We continue to expand our product portfolio with new formats and natural wellness products designed to meet global demand for authentic, high-performance honey. 

Upcoming developments include: 

These innovations will be showcased across global markets in 2025, reinforcing Gather By’s reputation as a brand that combines provenance, science, and sustainability in everything we do. 

Global Recognition and Awards 

Gather By’s leadership has been recognised across multiple international platforms, including: 

These accolades place Gather By among the world’s most awarded honey producers, and they reflect our commitment to authenticity, taste, and excellence at every step - from flower to jar. 

The Gather By Difference: Science, Sustainability, and Purpose 

At the heart of Gather By is a vision to regenerate both landscapes and livelihoods through honey production. Our Medicinal Honey Forest™ model plants high-DHA Leptospermum alongside diverse flowering species to feed bees year-round. This creates stronger colonies, higher yields, and richer honey, while restoring degraded land and biodiversity. 

We work closely with farmers, traditional landowners, and First Nations communities to ensure that every jar of Gather By honey supports both people and the planet. 

This regenerative approach has become a benchmark for how premium food production and environmental stewardship can coexist, proving that great taste and great ethics can come from the same jar. 

Frequently Asked Questions 

What is the AMHA and why is it important? 
The Australian Manuka Honey Association is the official body representing Australia’s Manuka producers. It protects the industry, supports research, and promotes Australian Manuka worldwide. 

Why was Gather By recognised for export excellence? 
The award recognises our success in growing Australian Manuka honey exports into global markets while maintaining ethical and sustainable practices. 

Which countries does Gather By export to? 
Gather By currently exports to Qatar, Kuwait, Saudi Arabia, UAE, Lebanon, Jordan, UK, Europe, ASEAN, and the USA, with plans for further expansion. 

What role does Matt Blomfield play on the AMHA Board? 
Matt contributes to national strategy, branding, and export development to strengthen Australia’s position as a global leader in Manuka honey. 

What’s next for Gather By? 
Ongoing innovation in natural wellness products, continued expansion into new export markets, and greater collaboration with research partners worldwide.